It  was  a  night  of  color  and  creative  expression  as  Couleurs  La  Femme  and  its healthcare  partners  and  media  came  together  to  celebrate  its  product  line  that  offers  Filipino  women choices for the lives they desire. Set amid the backdrop of One Esplanade’s chic, contemporary interiors and breathtaking views of the Manila Bay sunset, Couleurs La Femme made a bold statement that a new Filipina is on the rise—and, with it, the desire to design her life according to her terms and the choices she wants to make.

According to Ms. Ludy Geraldez, Marketing Representative for Couleurs La Femme,  “We created Couleurs La Femme with the modern Filipina in mind, knowing that more Filipinas

Ms. Ludy Geraldes, Marketing Executive for Couleurs La Femme

these days want to savor the very best that life can offer while balancing the demands of their families and careers. Couleurs La Femme is for the woman who doesn’t just have a life, but has a lifestyle

Distributed  by  Cynosure,  an  all-Filipino  pharmaceutical  company  that  focuses  on  women’s  health  and wellness, Couleurs La Femme is a line of oral contraceptive pills that is specially formulated to help women achieve beauty, balance, vitality, and freedom.

Geraldez adds, “What we are celebrating is more than just options for women today, we are celebrating the rise  of  the  new  Filipina—a  woman  who  can  take  on  the  world  with  equal  amounts  of  determination, vivaciousness, and joie de vivre.


Underscoring Couleurs La Femme’s bold  statement were bright splashes of color and movement from a fashion  show,  performances  by  Airdance  and  The  Bloom  Brothers,  and  stylishly-curated  lifestyle  hubs. Guests  were  also  treated  to  a  sumptuous  cocktail  spread,  free-flowing  drinks,  and  a  raffle  of  luxury fragrances and jewelry.


Geraldez concludes, “Tonight is all about celebrating beauty, balance, vitality, and freedom—about raising our glass to the Filipina who wants to have it all, simply because she can.”